This seminar is fun, engaging, motivating & useful! It teaches audience members a simple formula called `1thoughtbranding' for finding the strongest marketing message for their business, product or service.
- Course Outline
Discover Your Unique, Marketable Difference with Michel Neray, Essential Message
This seminar is fun, engaging, motivating and useful! It teaches audience members a simple formula called `1thoughtbranding' for finding the strongest marketing message for their business, product or service. Great marketing ideas require great leadership to make them stick. This presentation enables audiences walk away with the tools to establish a meaningful point of difference in the marketplace and the personal motivation to drive it home.
In this fun and interactive presentation, you'll learn: * How to discover your best point of differentiation
* How the major brands are leveraging core messaging, in strong economic times as well as in economic downturns
* How to embed the difference in your marketing and in your organization
Your hosts will be:
Michel Neray, Essential Message
Michel Neray has a science undergraduate degree from the University of Waterloo and over 25 years of experience as an award-winning copywriter, an Internet pioneer, a tradeshow pitchman and a senior sales and marketing executive. Michel specializes in Personal branding, Sales Messaging, Differentiation, Marketing, Branding, Creative Strategy and Copywriting. He has worked with major corporations including Honda, Volvo, Upjohn, Alias-Wavefront, Nikon, The Royal Bank, The Quaker Oats Company, Marathon Brokerage, Guardian Mutual Funds, Mackenzie Financial and many, many others - big and small.
Faith Seekings, Rapport Communications & Design Inc. Before setting up her hive at Rapport, Faith buzzed about Toronto demonstrating exceptional skill at design and a natural flair for marketing and business. In 2001 Faith discovered a surprising joy in business when she set out as an independent and has built the firm steadily since. As Creative Director (and Queen Bee) she is able to apply her natural gifts of rapport and insight, placing her watchful eye on every creative item produced. Faith is also causing a general buzz in Toronto’s business and marketing community as an expert in her field and is swami to a growing network of wunderkind.
- Prerequisites & Certificates
Lunch is included
- Cancellation Policy
- Map & Reviews
Rapport Design and Communications Inc.
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