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Don’t miss this two-day conference dedicated to inspiring the big ideas and big risks needed to grow in a global business environment. Don’t miss this opportunity to “Think Big!” Beyond Borders with fellow entrepreneurs and business leaders! (DAY 1)


 
Course Outline

This years Think Big Conference has amazing opportunities to learn from relevant speakers on today's hot topics, including "how to effectively take risks to grow your business" with Grace Cirocco, author of the International bestseller, Take the Step, the Bridge will be there, and "making social networking work for you" with Paul Barter, Professor of Technology & E-Commerce, Schulich School of Business.

Course Objective

This Day 1 course conference is designed to inspire the big ideas and big risks needed to grow in a global business environment. It combines professional development opportunities with local and international networking possibilities.

Benefits of attending: 1. Relevant speakers on today's hot topics, including:
  • Make your business recession proof! Find out how to ride out the exchange rate challenge to create an unbeatable foundation for export growth, with Washington based consultant, Judy Bradt, CEO of Summit Insight
  • Learn how to effectively take risks to grow your business -with Grace Cirocco, author of the International bestseller, Take the Step, the Bridge will be There
  • Understand how social networking can work for you, and go after new markets - with Paul Barter, VP Strategy, T4G Limited and Professor of Technology & E-Commerce, Schulich School of Business
  • Find out where small business and entrepreneurs can be most effective in international markets-and how top get started ! -with Eileen Fischer is a Professor of Marketing and the Anne and Max Tanenbaum Chair of Entrepreneurship and Family Enterprise in the Schulich School of Business at York University
2. Expand your personal network with local and international business leaders.

3. Treat yourself to a professional development opportunity at a fraction of the cost!

Speakers:
Grace Cirocco

9:15 AM – 10:00 AM

Keynote: “Outrageous Confidence: Stretching Outside Your Comfort Zone”

Session Descriptor: How would your business grow if you took more risks? What “undones” would you tackle if you could not fail? In order to feel happy and fulfilled as human beings, we need to actualize our potential. In this presentation, you’ll be inspired to conquer your fears and release your doubts, to stretch your thinking, and burst out of your comfort zone. If you’re feeling stuck, or uncertain about your next move, or if your dream needs some jet fuel, you’ll want to attend this presentation.


Dr. Barbara Orser

10:00 AM – 10:30 AM

Presentation Title: “Dr. Barbara Orser’s Research: Women Going Below the Radar Screen Creating International Business”

Session Descriptor:How do perceptions of success and attitudes to growth impact business practices? Where does exporting fit in the growth strategies of women business owners? What can we learn from born global women entrepreneurs? This session will showcase new research about the growth-orientation of women business owners. Attendees will be challenged to reflect upon how their business practices mirror the research findings.


Carla Kearns

10:45 AM – 11:45 AM

Panel: “Women Who Have Pushed Their Borders- Their Personal Stories”

Presentation Title: ”The Tao of International Business”

Session Descriptor:Emerging markets like China are becoming an important consideration for any businesswoman expanding revenue or streamlining operations. But assumptions about how business is conducted in North America or Europe can results in misunderstandings, delays, frustrations and financial losses. This session will provide practical tactics to help business women understand how to minimize risks and be successful in these markets.


Isabel Alexander

10:45 AM – 11:45 AM

Panel: “Women Who Have Pushed Their Borders- Their Personal Stories”

Presentation Title: “It’s not Rocket Science”

Session Descriptor: How does a farm girl from Western Quebec with no chemical or formal business education build a 10 million dollar global chemical business from her dining room to boardrooms around the world?


Lisa Kaiser Hickey

12:30 PM – 1:00 PM

Presentation Title: “NAWBO & WEC How to Leverage the Cross-Border Relationship”




Judy Bradt

1:00 PM – 1:45 PM

Presentation Title: “Running Before the Storm: Cracking the US Market and Selling into Government”

Session Descriptor: Stop squirming over the squall of the “R” word. Make yours “R” for REVENUE and RECESSION-PROOFING. Ride out the exchange rate challenge to create an unbeatable foundation for export growth. Governments keep buying no matter what the weather. Find out how they could be buying from you.


Paul Barter

1:45 PM – 2:45 PM

Presentation Title: “Successful E-Marketing in the Global Market- Schulich School of Business”

Session Descriptor: TodayÂ’s media headlines trumpet how disruptive changes such as globalization, digital technology and cultural upheaval are effecting firms of all sizes. This session will introduce attendees to current theories and concepts of marketing in this global digital age. We will begin with a quick overview of generally accepted E-marketing practices such as search engine optimization, display marketing, email marketing and pay-per-click. Subsequently, we will touch on how state of the art concepts such as producer-consumer communities, social networking and mobility are changing the nature of the marketing function.


Eileen Fischer

3:00 PM – 4:00 PM

Presentation Title: “Creating your own Global Business Strategy- Schulich School of Business”

Session Descriptor: In this session, we’ll examine questions such as the following: What SMEs are most likely to be able to compete effectively in global markets? How can an SME get started in foreign markets? Where can SMEs look for resources that might help their international presence? What kinds of pitfalls should an SME be wary of, and how can these be avoided or dealt with effectively? The session will be highly interactive – so if you’ve got questions, bring them!


Prerequisites & Certificates
Pre-Requisites

Certificates offered


Cancellation Policy
Please note that cancellations or changes to your registration must be made by Friday April 25th, 2007. Refunds will not be granted after this date.
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Women Entrepreneurs of Canada
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