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This workshop will de-mystify the PR process, giving you step-by-step tools to successfully generate media coverage for your business.


 
Course Outline

How can I get media to talk about my business?

Want the answer to this question? Then this intensive one-day workshop is for you! Designed especially for entrepreneurial women, this workshop reveals PR's best tried, tested and true strategies to generate media buzz. PR is not about luck. It's about know-how.

This workshop will de-mystify the PR process, giving you step-by-step tools to successfully generate media coverage for your business. See examples of highly effective press kits, review award-winning PR campaigns, and get a crash course on developing your own newsworthy media messages.

SPECIAL MEDIA PANEL: over lunch, workshop participants will be able to join in an informative Q&A session with industry-leading members of the media, including Senior Design Editor, Erin Feasby from Canadian House & Home.  It’s your chance to get the scoop on what works and doesn’t work, directly from media!

By the end of this workshop, you'll know:
• how to pitch your story to TV/radio producers
• how to set-up a media desk-side briefing
• where to purchase media contact lists
• when to host a photo opportunity and much more!

You will also receive a complimentary PR workbook to build your own effective PR plan. Invest in yourself, and start developing a credible profile for your business today!  

Prerequisites & Certificates
Pre-Requisites

none

Certificates offered


Cancellation Policy
You may cancel your registration up to 72 hours before the workshop for a full refund, minus a $20 administration fee.
Map & Reviews
Precision Marketing Group Inc.
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This course currently does not have any dates scheduled. Please call 1-877-313-8881 to enquire about future dates or scheduling a private, in house course for your team.

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